Anti's develop TV ad campaign to destroy trapping heritage (11/24/2003)

A New York-based animal rights organization has produced a television commercial that bashes the fur industry and America's trapping heritage.

The Fund for Animals launched its anti-fur ad in New York City last week. The group reports that the 30-second spot will air hundreds of times during primetime on networks including MTV, VH1, E!, Oxygen, Lifetime and TNT (see contact information below). The ad features trapping footage and urges viewers not to purchase fur garments.

"Sportsmen who see this offensive television ad should contact the network that runs it and tell the management that you and your family do not appreciate such sensational material being aired," said U.S. Sportsmen's Alliance President Bud Pidgeon. "Trapping is our oldest outdoor tradition and is an important wildlife management tool."

The anti-fur campaign also includes print ads in Gotham, The New Yorker, The New York Times Magazine, theatre playbills, student newspapers and posters on college campuses.

Contact information:

MTV Networks Inc., 1515 Broadway, New York, NY, 10036
Phone: (212) 258-7800
Fax: (212) 258-8358

VH1, 1515 Broadway, New York, NY, 10036
Phone: (212) 258-7860
Fax: (212) 258-8303

E! Entertainment Television Inc., 5750 Wilshire Blvd., Los Angeles, CA (90036-3709)
Phone: (323) 954-2400
Fax: (323) 954-2661

Oxygen Media Inc., 75 9th Ave., New York, NY, 10011
Phone: (212) 651-2070
Fax: (212) 651-2099

LIFETIME Television, 309 W. 49th St., New York, NY, 10019
Phone: (212) 424-7000
Fax: (212) 957-4264

Turner Network Television (TNT), 1050 Techwood Dr., NW, Atlanta, GA, 30318
Phone: (404) 885-4339
Fax: (404) 885-4318

CopyrightÓ  U.S. Sportsmen's Alliance- www.ussportsmen.org

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